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Advertising Tips

The Jackson Area Chamber of Commerce would like to give the following tips to local merchants to consider during the Holiday Season:

  • Advertise what you have... without advertising customers don't know what you have.
  • Be creative... even on a budget there are ways to tell what you have to sell. A colorful flyer or poster in your window could invite people in to see more!
  • A little outdoor music will bring people in. Donít wait for someone else to promote your business... use your imagination!
  • Light up! Holiday lights make people feel festive and in the mood to buy. Decorate to be colorful and eye catching all year long.
  • Provide excellent customer service... let your customers know that you appreciate their business.
  • Put yourself in your customers' shoes... What would bring you into that store?
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